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We were seeking an affordable solution to social content aggregation because our marketing budget for the exhibition is limited. After a demo of Walls.io, it seemed to offer the flexibility and branding capability to help us achieve our goals.

While hosting an internal event, it has been critically important that we ensure data privacy and that social media policies are observed and upheld by every attendee. We leveraged Direct Posts on a social media wall in the 6Connex VEP, and voilá: we were able to gather thoughts from our attendees without worrying about any concerns regarding a breach in privacy.

We created the Hero Wall to promote the Diamond Collar Awards, get donations and engage people.

Seeing their posts appear in real-time on the big screens was the biggest motivator. For FHS Saudi Arabia and FHS World, many of our speakers and exhibitors naturally wanted that visibility, so they actively used the hashtag throughout the event.

Moon Landing 50 is a global celebration, and this social wall has allowed event participants and organizers to engage not only with those at their events but at those around the world. It has been a great way to share updates and images from the innovative and unifying events around the world.

We had more than 9,000 page views for our Leader Day social wall. On the broadcast day, #CiscoBeat mentions on social media increased 107% from the previous month’s Cisco Beat.