Sports social media for teams, fans and athletes

Secure a victory with a social wall — connect fans and players, include sponsored ads, and create interactive sports experiences

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How to use social walls to ignite team spirit

Event walls

Use a social wall to engage attendees during sports-related events, whether it’s a marathon or a basketball game, a major sports league or local soccer match. A social wall will be an excellent motivator for people to post, which will, in turn, help you ignite team spirit and motivate participants.

Big screen in a stadium showing a social media wall with contents from fans

Permanent displays

Display a social wall in your office building or stadium during practice. Show content shared by fans to make athletes feel supported. Share important updates, news, and fan-generated content. Players and fans will appreciate it.

Permanent display in a building hall with a social media wall

Website widgets

A social media feed helps you keep your website up to date with content that you already create for your social media channels. Add authentic fan-generated content. Stay in control of posts displayed on your wall thanks to powerful moderation features.

Sports website social media widget
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Customer stories

Sports social media examples

Oklahoma City Thunder Collects UGC From Fans

OKC created a custom social wall featuring a QR code to encourage fans to upload photos from the game. They collected over 9.6K photos and over 8K fan email addresses.

Justin Walters
Justin Walters

Manager, ThunderVision

The social wall allows every fan the chance to get involved and feel they are part of the show. The seamless integration of user-generated content into our events has added a personal touch, allowing fans to share their passion in real-time.

FIFA Keeps Their Websites Updated With Social Walls

FIFA made Walls.io an integral part of their World Cup 26 website. They have a social wall on every landing page built for each of the 16 cities where the games will occur. They’re also using a social feed to share updates from FIFA’s president.

Collect content from multiple platforms

Use a social wall to boost fan engagement and let fans show their support by sending messages to the team. Display sports social media content on your website or showing fan-generated content on a social wall at live events. You can also create hashtag campaigns for sports events to increase attendee interaction. A social wall can aggregate content from multiple social media platforms. 

Direct Posts logo

Direct Posts

Direct video, photo and text message upload

X Logo

X (Twitter)

Keywords, hashtags, profiles & lists

Instagram logo

Instagram

Hashtags, business profiles

Facebook logo

Facebook

Pages, mentions, albums, hashtags

Youtube logo

YouTube

Keywords, profiles, playlists

TikTok logo

TikTok

Profiles

Linkedin logo

Linkedin

Pages, hashtags & keywords

Mastodon Logo

Mastodon

Profiles, hashtags

RSS logo

RSS

RSS feeds

Flickr logo

Flickr

Keywords

Pinterest logo

Pinterest

Boards

Vimeo logo

Vimeo

Keywords

Reddit logo

Reddit

Keywords, subreddits

Tumbrl logo

Tumblr

Keywords, blogs

VKontakte logo

VKontakte

Hashtags, profiles

Get started with a social media wall

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The benefits of sports social media walls

Dynamic social walls are a great alternative to static ads, especially in sports. A live feed draws attention by mixing sponsor messages with authentic sports social media content created by fans. It boosts engagement from viewers and has the power to ignite team spirit and create excitement. That also means more eyeballs for your sponsors’ ads.

1. Connect fans and players

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2. Leverage sports social media content

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3. Boost attendee engagement

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4. Create interactive sports experiences

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5. Increase sports brand awareness

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6. Add sponsored ads and generate revenue

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Sports and social media are a powerful combination

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