Sports Social Media for Teams, Fans and Athletes

Social media is used by teams to announce essential updates and by fans to comment on the team’s performance during major sports events. A social wall brings all the updates, news, comments and fan support to one place, opening a channel between teams and fans.

Players, teams and sports associations use social media to establish their brand, connect with fans, broadcast updates, and even endorse other brands. Leverage this social media content by showcasing it on a website or event with a social wall.

A social wall has the power to build excitement among attendees at major sports events. Events often also create hashtags to encourage attendee-generated content. A social wall collects all content tagged with the hashtag and displays it at the event so attendees can see their posts and those by other fans. 

While social walls are particularly well suited for large-scale team sports, other sports activities like marathons can also benefit. Use a live feed to enhance community sense by letting people share their progress and show their support. Attendees from different parts of the world can also interact through a social wall.

Turn fans and sports stars into influencers by encouraging them to post about your sports brand. Their endorsement will let the world know how trustworthy your brand is. Gathering all that user-generated content on a social wall and embedding it on your website will increase your brand awareness.  

Adding sponsored content to a social wall allows you to generate revenue similarly to how you would with static ads. If you display the social wall on a big screen at an event, you can sell advertising spots to local or international businesses and then choose how often an ad shows up. The live social feed will help draw attention to your sponsors’ messages.