How the tourism industry benefits from social media walls
Make authentic User-Generated Content visible, engage your visitors, and increase bookings using a social wall
How the hospitality industry can use social walls
Event walls
Use a social wall to engage guests during events. Be it corporate events organised at your hotel, parties, themed evenings at your restaurant, or staff events — a social wall will let you connect with your customers, help you collect authentic content and spread the word about your business.
Permanent displays
Town halls, museums, tourist organisations, hotels, tour organisers, and restaurants all around the world use social displays to inform, engage and encourage people to share their experience on social media.
Website widgets
A social media wall on your website helps you keep your website up to date with content that you already create for your social media channels. It also adds compelling social proof by displaying customer UGC that will help boost conversions.
Customer stories
Using social media walls in hospitality and tourism
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Thermen & Badewelt Sinsheim use social walls to take fans on a journey to paradise
Link to "Current" pageThermen & Badewelt Sinsheim use social walls to give fans insight into their spas. They focus on authentic and approachable content, especially on TikTok, and the social feed embedded on their website helps them stay connected to their fans and customers.
Austrian Tourist Board Uses Multilingual Social Walls
Link to "Current" pageThe Austrian National Tourist Board uses social walls for B2C and B2B campaigns. They also leverage the Walls.io language filter by setting up country-specific social walls adapted to each country’s needs.
Collect content from multiple platforms
User-generated content can help people discover new places to travel to or amazing hotels and restaurants that are already vetted by their friends and family. Collect content that your guests are sharing on social media in a live social feed and then mix it with owned content such as deals or event announcements.
Engage your visitors with authentic
User-Generated Content
Create a social wall for your business in minutes.
Using social media walls in hospitality and tourism
Hotels, restaurants, local tourist offices, agencies, travel portals and local attractions use social media walls to collect amazing content and expand their reach. Here’s how you, too, can benefit from a social media wall.
1. Gain influential brand ambassadors
2. Boost conversions by adding authentic UGC to your website
3. Engage customers and enhance their experience
4. Increase your social media reach with hashtag campaigns
5. Make people want to come back
6. Generate revenue by displaying sponsored posts
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