Use a social media wall to connect with your audience, educate the public about healthcare topics and raise awareness for medical conditions
Use a social wall to engage participants during health-related events, whether it’s charity or fundraising events, conferences or dedicated awareness days for particular health issues. A social wall will be an excellent motivator for people to post, which will, in turn, help you spark conversions and raise awareness.
Display a social wall in your hospital, waiting room or staff room. Show content shared by satisfied patients to enhance trust. Share medical information and educational materials and mix it up with “behind the scenes” footage to make your work transparent and understandable. Your patients will value it.
A social media feed helps you keep your website up to date with content that you already create for your social media channels. Add amazing User-Generated Content by your satisfied patients to create social proof. Stay in control of the posts displayed on your wall thanks to powerful moderation features.
Using social media walls for healthcare
Thermen & Badewelt Sinsheim use social walls to give fans insight into their spas. They focus on authentic and approachable content, especially on TikTok, and the social feed embedded on their website helps them stay connected to their fans and customers.
We focus on authentic and approachable content. We want to take our fans on a journey to our paradises and give them the feeling of being a part of it. Because the loyalty of our guests and fans makes our spas a special and unique place. By embedding the social wall on our website, we want to get in touch with our guests. Our social media channels are always also a point of contact directly with our guests. So it gives us the opportunity to present ourselves authentically and multifaceted.
Rochester Regional Health set up a social community wall powered by the hashtag #RRHSpreadJoy to create a digital neighborhood that brought hope during the COVID-19 outbreak.
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Social media and healthcare are a powerful combination. You can connect with patients and caregivers, share information, discuss health care policies, promote health awareness and communicate with the public. Use photos, videos and information that is already published every day and display it on a real-time social feed.
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