The Social Wall for Your Hashtag Campaign

A hashtag campaign is a social media marketing method built around one or more hashtags which help bundle content on social media platforms. You choose a unique hashtag which represents your marketing campaign and is aligned with your goals. Then you ask your customers and fans to post to social media channels using your hashtag.

Using hashtags helps you bundle posts about a certain topic on social media, which makes it easier for interested parties to follow the conversation and interact with others. You can further motivate participants to publish content with your hashtag by offering discounts or running a competition with an enticing prize.

When people publish their photos, tweets, and posts using your hashtag the message spreads to their own friends and followers. This, in turn, creates more exposure and reach for your brand.

UGC is certainly one of the most trusted forms of marketing and a lot of people find UGC far more interesting than content created by brands. When people post using your hashtag, they create great original content related to your brand. Other customers will appreciate that content when they’re trying to find out more about your brand. They trust facts and stories by their peers. That authenticity is the key to better conversions.

A social wall is a great way to take the fantastic content your fans and users are creating for you and truly let it shine. With Walls.io, you can collect posts from multiple social platforms, curate the content, and display it on a social wall on your website, a microsite, on Facebook or even on a real-life screen that you have set up somewhere.