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By embedding the social wall on our website, we want to get in touch with our guests. Our social media channels are always also a point of contact directly with our guests. So it gives us the opportunity to present ourselves authentically and multifaceted.
We have used social media walls at in-person events in the past. It helped bring together attendees’ social engagement and created buzz around the event. In virtual events, it has been an integral interactive activation we have recommended to our clients. Given its digital channel, audiences across the globe can check in to express themselves, take part in a live social media contest and have some fun with their virtual photo booth selfie. (VP, Client Relations & Creative, TK Events)
We looked for a platform that could gather all of our social media in one place and expected to find something that we could probably plug into a website. When we found Walls.io, we were impressed by the whole solution. It was dramatically cheaper than doing an own-build solution with an agency, and it was considerably more flexible. The whole procurement process happened in 15 minutes before a telephone call, where we just started to search for these sorts of solutions. Walls.io stood out as a leader. And the reason it’s so good is its flexibility.
Not all colleagues have social media or LinkedIn, so for that internal purpose, having Walls.io helps display and share passion and dedication from colleagues. It inspires other colleagues to do the same. It’s a great solution for keeping company culture together, and we’re very happy with it.
The social wall allows every fan the chance to get involved and feel they are part of the show. The seamless integration of user-generated content into our events has added a personal touch, allowing fans to share their passion in real-time.
We use specific hashtags for our employer branding initiatives, and it’s helpful because the content tagged with these hashtags is aggregated automatically on our career website. This way, potential candidates can see all our employer branding activities on social media.