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Running is very emotional. This is why we have been using Walls.io social walls for years. It’s easy to get runners to post their experiences from races and training sessions on social media and share these moments with others. This integration of UGC creates a closer connection between the runners, us and our race.
TwitchVision was a fun competition that had to do with creative people, great music, and lots of different creators and communities. So I thought it would be a great idea to include a “social wall” section within the show to engage the audience, interact with their posts, and encourage them to support their favourite songs by posting about them and getting featured on the TwitchVision wall.
We loved that Walls.io provided a hybrid solution for connecting both onsite and virtual audiences. I would highlight the direct posting feature as one of Walls.io’s most valuable benefits. It creates a safe and controlled environment for our internal audience while respecting their privacy.
By embedding the social wall on our website, we want to get in touch with our guests. Our social media channels are always also a point of contact directly with our guests. So it gives us the opportunity to present ourselves authentically and multifaceted.
Our two-story media wall, with its two social walls, keeps our campus community informed and connected. We get a lot of requests from all over campus, asking us to display specific department accounts or hashtags on the wall. The media wall is also an excellent selling point for conferences and workshops hosted at our venue. Event organizers love seeing content for their hashtags show up on the big screens.
We want to present our guests with a wide variety of impressions from Bad Buchau. The social wall makes this easy because it allows us to collect and use the excellent content our guests create and display it next to our posts and images.