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We had more than 9,000 page views for our Leader Day social wall. On the broadcast day, #CiscoBeat mentions on social media increased 107% from the previous month’s Cisco Beat.

TEDx is all about ideas and the conversations that will spark from them. The social wall helps accelerate these conversations as they’re accompanying the talks in real-time, but it also serves as an archive for audience reactions after the event.

The audience reaction was overwhelmingly positive. Attendees enjoyed seeing their posts featured on the big screen, which created a sense of inclusion and excitement. It became a talking point during the conference, with many attendees actively seeking to have their content displayed.

I think Walls.io is a great way to see what users are posting on different social media platforms. That makes it much easier to discover content and user opinions about the show in real time from different channels.

We switched to Walls.io because we wanted a more aesthetic view of our social media posts across all of our brand properties. The feedback has been great as the layout of the content looks much better and is easier to read.

I think the big benefit is that when our participants see the wall projected, it encourages them to engage more on social media. So it’s a bit of a carrot to get them to jump on Twitter or Instagram and participate because they see the wall projected. Participants want to see their images and contributions projected for everybody else to see. So I think for me as a comms person, that’s the biggest benefit of it. And then there’s the practical side, where it’s just a great way to combine all of our activity around the event and have a visual representation of that.