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We wanted attendees to feel part of the event before they even arrived—and Walls.io helped us make that happen.

We switched to Walls.io because we wanted a more aesthetic view of our social media posts across all of our brand properties. The feedback has been great as the layout of the content looks much better and is easier to read.

The social wall helped us increase awareness and let people perceive us as a creative employer — somebody who is open to new ideas and tries to go with the times.

Because our target audience is highly social and likely to be on multiple social media platforms, we thought that a social wall really suited our needs. So we launched the hashtag #MaritimeWomenPhotoShare and to participate, participants could either use the hashtag on Twitter or Instagram or simply submit their photos using an email address we created for that purpose. And with the wall, it created this mosaic of working maritime women which was really empowering and inspiring, and more and more women joined.

Some people just don’t want to post a photo from a trade show on their social media accounts. But they were fine with posting it directly to the wall this time and enjoyed that they could see the picture appearing on the wall while they were standing there. Overall, the interaction with the wall was the biggest we’ve seen since we started using social walls.

Each day, tennis fans all over Germany are posting a ton of social media content related to the sport. With Walls.io we found the perfect partner to power our hashtag campaign #LebeDeinTennis on all our social media channels.