Rotary International’s Pacific Northwest PETS, one of the largest in the world for training nearly 800 Rotary leaders, has been effectively using the Walls.io platform for three years now. As soon as we fired the wall up in the ballroom, the posts and photos started pouring in!

We chose to use a social wall for this campaign to help us collect user-generated content, in addition to building brand authenticity and awareness. We researched and compared a few different platforms, and Walls.io checked off all the boxes on our list. We used the Moderation feature to ensure the submissions were relevant to the contest. Best of all? Walls.io was fully customizable, easy to use, and has great customer support.

We had absolutely zero problems with negative posts on any of our social walls.

With the Digital Photo Booth integration, we saw a huge uptick in engagement numbers, and the social wall was constantly generating new posts.

We used the social wall on our recurring virtual conference to increase attendee engagement, both inside and outside the event platform. It encouraged our attendees to post on social media, which is a great way to show social proof and encourage more people to register.

The audience reaction was overwhelmingly positive. Attendees enjoyed seeing their posts featured on the big screen, which created a sense of inclusion and excitement. It became a talking point during the conference, with many attendees actively seeking to have their content displayed.