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Seeing their posts appear in real-time on the big screens was the biggest motivator. For FHS Saudi Arabia and FHS World, many of our speakers and exhibitors naturally wanted that visibility, so they actively used the hashtag throughout the event.
We want to present our guests with a wide variety of impressions from Bad Buchau. The social wall makes this easy because it allows us to collect and use the excellent content our guests create and display it next to our posts and images.
Our goal was to increase real-time engagement with the 17,000+ people in attendance at GearFest. The social wall was a huge success. People seemed to really enjoy it and watched it frequently to see their posts being displayed. It definitely added to the excitement and made people more engaged during the day. We’re hoping that it will help spark interest for future events as well.