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We created the Hero Wall to promote the Diamond Collar Awards, get donations and engage people.
Social walls allow us to make user-generated content visible on our websites and convey the look and feel of our country. We can motivate users to post content, especially when we’re running campaigns with specific hashtags.The various walls in different languages make it easier for us to customise our content for each region and language and better target people in each country.
Working with big companies means that we are not always able to use social networks during an event, having the possibility to use Walls.io’s Direct Post feature helped us use the social wall without being bound by social networks!
The social wall helped us increase awareness and let people perceive us as a creative employer — somebody who is open to new ideas and tries to go with the times.
The wall was a distinct point of attraction for our event audiences — partners, ministries, and state officials. It was dynamic and helped our event participants engage with the proceedings of the day and what was being disseminated on our social media channels.
Creative Center of America created the social wall with the hashtags #MentalHealthKC and #MHKC19 so that hope could be amplified, and help could be more easily found by anyone struggling with the challenges of mental illness. We displayed the social wall on a 50-inch TV screen in the high-traffic, registration check-in area at the conference. Cerner also embedded our wall in the app for the event that was used by conference attendees.