Use a social wall to inform and connect to the public, increase citizen engagement and create interactive digital experiences
Use a social wall to create interactive events. Engage with your attendees during open days, fundraisers, special sports events or concerts. A social wall will help you collect and display authentic User-Generated Content, spread the word about your event and make your event much more fun.
Display a social wall at City Hall, the tourist info or throughout different locations in the city. Share the latest city news, show fun facts about the city or display select posts that people are publishing about the places they visit. By showing what the city has to offer in an innovative way, you will make people want to experience more of it.
Embed a social wall on your website to keep it up to date with content you already created for social media. You can add compelling social proof by featuring employees’ or visitors’ favourite places. It’s also a great way to inform the public about the latest news or raise awareness for a special cause.
Social media for government institutions and international organizations
UN Decade on Restoration is an ambitious 10-year project seeking to halt the climate crisis. Their goal is to create awareness and educate the public, which they’re doing with the help of a social wall.
Restoring our planet is a task too daunting for any one organization to lead on – even the United Nations. It takes a movement! Walls.io helps us capture the energy of #GenerationRestoration and bring the many actions people are already taking for our planet to the forefront.
To celebrate 50 years since Neil Armstrong became the first man to set foot on the moon, the International Astronomical Union (IAU) set up a social wall to support various global events. The social wall was only one part of a bigger strategy, integrating seamlessly into events, competitions, etc. It increased engagement by connecting people all over the world.
Moon Landing 50 Event Coordinator
Moon Landing 50 is a global celebration, and this social wall has allowed event participants and organizers to engage not only with those at their events but at those around the world. It has been a great way to share updates and images from the innovative and unifying events around the world.
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Social media is a great way to open a direct dialogue between a government and its citizens. Engage, inform and educate through social media to foster transparency and social trust. Use photos, videos and information that is published every day and display it on a real-time social feed.
With social media, you can drive citizen engagement by opening a two-way dialogue and generating awareness and support for your initiatives. Let your amazing content shine on a social wall. This will help you build trust and allow people to relate to your organisation.
Focus government use of social media on sharing information and helping the community. On a social media wall, you can collect and display all your community news and updates in real-time. Aggregate posts from different social media channels, such as sports clubs, public schools or directly from city hall on a social wall.
Unfortunately, social media is a playground for fake news. Fight it by setting the facts straight. Gather valuable and reliable information on a social wall so citizens have a trustworthy source from which they can get their news. Create a social hub for it, which then acts as a reliable source and contact point.
Use community- and event-specific hashtags to spread your messages. When people post using your hashtag, it will spread to their followers. This way, you will reach an audience that you may not usually be able to access. You will connect to new voters, raise awareness for your cause, and increase your social media reach.
Social media is a reliable channel during a crisis when everyone is overwhelmed. It allows you to easily and quickly reach out to your target audience. Important messages can be shown in real-time on a social feed to ensure that everybody has access to the latest information. It can also give you a place to monitor feedback and mentions of crisis-related posts.
Use social media to present your city, parks, theatres, museums or stadiums in a unique way. Display those posts on a social wall to create an extraordinary first impression of your city for visitors. Allow those you can’t physically come to visit to experience your amazing sightseeing spots online. Provide historical background information on the social wall to broaden the experience.
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