Use a real-time social media wall to make your hybrid and virtual events truly memorable.
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It converts to a free plan after 30 days.
Planning your side of a virtual event is important, but you shouldn’t forget about your audience either. Many online events severely lack engagement and interaction because the role the audience plays has not been translated well from offline to online.
This eBook will give you an overview of ways to incorporate social media before, during and after your events. When used right, these strategies can make your event more lively more interactive and, ultimately, more interesting for attendees, speakers and organisers alike.
Social media is one of the biggest engagement drivers for virtual events. Displaying social media posts shared by your attendees, speakers and sponsors on a social wall has multiple benefits.
Social media is a powerful channel for virtual events. 81% of virtual event organisers use social media to drive registrations. But the impact of social media is also utilised for post-event promotion. 54% of companies use social media to relive highlights after an event. The benefits of virtual events became particularly clear during the 2020 global pandemic. But, overall, 92% of respondents plan to incorporate virtual events into their event strategy even after COVID-19. (Source: Markletic, Bizzabo and Freeman XP & EMI)
FIRST® and Star Wars: Force for Change implemented a social media wall to interact with participants around the world during the COVID-19 lockdown when they were forced to hold tournaments online. They used the social wall to feature attendees’ work, serve as inspiration and share learnings.
The annual electronic dance festival Tomorrowland held its first-ever virtual festival in 2020. It created an engaging and imaginative virtual 3D environment for attendees. They could navigate a virtual island freely to “visit” various music stages, as well as a social wall set up for the event.
Colleges and universities had to move their graduation ceremonies online during the lockdown in 2020. Many used social walls to add an interactive element to the commencement live-streams for students, their families and friends.
Walls.io really cares about customer needs and has been a great partner for us. When we brought up the idea of a social commerce button with the team, they were happy to implement it for us. Now we can not just focus our social wall on customer-generated content but also make sure it links back to our product pages.
Social walls are an excellent tool for non-profit organisations like ours. They’re a great way to draw attention at events and let the organisation shine. Walls.io has loads of features and covered everything we needed and more. Changes in the settings can even be made in real-time, which is helpful for live events. And, of course, our members loved the social wall.
Walls.io helps us to really bring our social media and event-specific hashtags to life at our live events. It is the perfect tool for curating and amplifying the best posts from our attendees, and a great way to encourage attendees to post more when they see their content appearing on the big screen. It might seem like a small thing, to post someone’s photo or tweet up for your whole event to see, but attendees consistently give us very positive feedback on the experience, coming up to our social team to ask for more information on this magical tool that saw their post leap out of their phone and into reality.
6Connex is a cloud-based virtual event solution. Their secure platform expands audience reach and drives in-depth content engagement for marketing, sales, recruitment, training, and HR communities. The 6Connex product portfolio includes virtual environments, learning management, and webinars. Walls.io partners with 6Connex to help increase virtual event engagement with a live social media feed.
Brandlive is the industry leader in hosting, production, and support of the largest (up to 1M guests) and most memorable virtual events. The 2020 Biden Campaign and top brands like Adidas, GoPro, and REI work with our dedicated support teams to create their branded events. The user-friendly Brandlive suite - Events, Showrooms, Greenroom, and Productions - lets you to host your event in 30+ languages with features like advanced registration and best-in-class audience analytics.
MeetingPlay is an event technology solution that helps you bring the live event experience to your virtual events. Their custom mobile event app solutions are built around your specific needs, making your face-to-face event unlike anything else. With MeetingPlay, you have full control of the look, content, delivery, utilization and analysis. The Walls.io integration helps increase engagement and make an enormous impact during your event.
vFairs is a global leader in virtual events, offering best-in-class virtual event solutions for audiences across industries and geographies. With a user-friendly platform that delivers an immersive online experience, a range of powerful features, and an acclaimed team of experts, vFairs provides a value-driven alternative to traditional in-person events.
Pathable is a leading virtual event platform with a relationship-focused, live stream experience. It powers virtual, hybrid, and in-person events, specializing in corporate conferences, trade shows, educational events, networking and more. The integration with Walls.io allows you to engage your audience with a social wall.