Enhance your employer branding strategy with a social wall

Hiring and retaining the best employees without a good employer branding strategy becomes challenging and costly. A social wall will help you present the best of your company to the world using a mix of brand and employee-generated content.

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Why should employee-generated content be part of your employer branding strategy?

Your employer branding strategy highlights the perks of being employed by a particular organization. This gives potential employees an idea of what it’s like to work for a company while encouraging a positive work culture for existing employees. 

But do people believe what you say about your brand? What if you could use the content you’re using now, plus the voices of your employees? The things they say they love about your company? A social wall helps you collect and display such content on your website or digital signage with little or no effort.

Increase your reach embedding an Instagram feed on your website

Ensure a higher talent acquisition and retention

Increase your reach embedding an Instagram feed on your website

Communicate your company values & culture

Increase your reach embedding an Instagram feed on your website

Leverage employee-generated content

Download bundle: State of Employer Branding eBook + Strategy Template

Book cover of the hashtag marketing guide showing a male and female covering their faces with a hash and share signBook cover of the hashtag marketing guide showing a male and female covering their faces with a hash and share sign

Download and learn

  • How to attract the best talent
  • How to retain great employees and reduce costs
  • How to build an employer brand that inspires
  • BONUS: An Employer Branding Strategy Template

How brands use social walls as part of their employer branding strategy

BearingPoint Uses Social Walls for Internal and External Marketing

The teams at BearingPoint predominantly use social walls for employee engagement internally but sometimes share the user-generated content collected through these campaigns internally or even externally, for example, to raise awareness for the company’s CSR activities.

Chris Peat
Chris Peat

Global Digital Marketing, Senior Manager

We looked for a platform that could gather all of our social media in one place and expected to find something that we could probably plug into a website. When we found Walls.io, we were impressed by the whole solution. It was dramatically cheaper than doing an own-build solution with an agency, and it was considerably more flexible. The whole procurement process happened in 15 minutes before a telephone call, where we just started to search for these sorts of solutions. Walls.io stood out as a leader. And the reason it’s so good is its flexibility.

NETZSCH Uses Social Walls for Employer Branding

NETZSCH Pumps & Systems is an excellent example for how to use social walls for employer branding. The company integrated a social media wall into their booth at an education fair focusing on traineeships.

Veronika Beck
Veronika Beck

Head of Global Marketing

The social wall helped us increase awareness and let people perceive us as a creative employer — somebody who is open to new ideas and tries to go with the times.

Join our next webinar and learn how to reach your goals with social walls

Sign up for a free live webinar and learn how to make the most of your social wall.

Leo, Sales Development Representative
Leo
Emil
Emil

How to create a social wall for your employer branding strategy

Collect content from hashtags, pages, mentions, and profiles

Aggregate content from specific hashtags, profiles, and pages. Choose which social media channels you want to get content from and select the posts you want to display on your hashtag wall using advanced moderation features.  

Choose from different social wall layouts

You can easily customize your social wall’s appearance using the Walls.io Style Editor. No tech skills are needed! Change the background, text, and tile border color with a few clicks. Your social wall will be fully responsive and will always look great.

Here you can see a demo social media wall we built for Walls.io

Real-time updates
Full moderation & custom branding
Easy embed on any website

Let employees tell your employer brand’s story

Collect and showcase their stories on your website or digital displays using a social wall.

Why brands should focus on employer branding

Source: Glassdoor1&2


Six ways to enhance your employer branding strategy using social walls

Make your employees feel included

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Create a digital bulletin board

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Show your employees some love

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Ask employees to share their thoughts about important topics

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Turn employees into brand ambassadors

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Create a Corporate Social Responsibility hub

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Foster a sense of community with a social wall

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Collect employee-generated content from endless sources and use it to make your employer brand stand out

Direct Posts logo

Direct Posts

Allow visitors to upload text and photos directly

Twitter logo

Twitter

Keywords, hashtags, profiles, collections, lists

Instagram logo

Instagram

Hashtags, business profiles

Facebook logo

Facebook

Pages, page mentions, albums

Youtube logo

YouTube

Keywords, profiles, playlists

TikTok logo

TikTok

Profiles

Mastodon Logo

Mastodon

Profiles, hashtags

RSS logo

RSS

RSS feeds

Flickr logo

Flickr

Keywords

Pinterest logo

Pinterest

Boards

Vimeo logo

Vimeo

Keywords

Reddit logo

Reddit

Keywords, subreddits

Tumbrl logo

Tumblr

Keywords, blogs

VKontakte logo

VKontakte

Hashtags, profiles

FAQs on Employer Branding

What is an employer brand?

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What is employer branding?

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Who does employer branding?

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What role do employees play in employer branding?

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How can my brand leverage employee-generated content for employer branding?

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Internal communication partners

Walls.io seamlessly integrates with internal communication platforms to help employers boost the impact of their internal communications and engage employees with authentic user-generated content.

Would you like to get a personal demo?

Emil
Neira
Leo
Maria

We'll help you find the best setup and plan for your brand.