Enhance your employer branding with a social wall

A social wall will help you present your brand in an authentic and impactful way, using a mix of brand and employee-generated content.

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Why should employee-generated content be part of your employer branding strategy?

Your employer branding strategy highlights the perks of being employed by a particular organization. This gives potential employees an idea of what it’s like to work for a company while encouraging a positive work culture for existing employees. 

But do people believe what you say about your brand? What if you could use the content you’re using now, plus the voices of your employees? The things they say they love about your company? A social wall helps you collect and display such content on your website or digital signage with little or no effort.

Increase your reach embedding an Instagram feed on your website

Ensure a higher talent acquisition and retention

Increase your reach embedding an Instagram feed on your website

Communicate your company values & culture

Increase your reach embedding an Instagram feed on your website

Leverage employee-generated content

Download bundle: State of Employer Branding eBook + Strategy Template

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Download and learn

  • How to attract the best talent
  • How to retain great employees and reduce costs
  • How to build an employer brand that inspires
  • BONUS: An Employer Branding Strategy Template

How brands use social walls as part of their employer branding strategy

Cisco Engages Large-Scale Global Events With a Social Map

Cisco uses Walls.io to center their social media efforts for one of their biggest global leadership events. The social map powered by the hashtag #CiscoLeaderDay brought together employees from multiple time zones.

Liz Morgan
Liz Morgan

Human Resources Representative

We had more than 9,000 page views for our Leader Day social wall. On the broadcast day, #CiscoBeat mentions on social media increased 107% from the previous month’s Cisco Beat.

S&P Global Maintains Privacy at Internal Event With Direct Posts

S&P Global Market Intelligence put a social wall with Direct Posts in place for MI Content Expo, an internal event with around 5,000 attendees. The wall was integrated into a virtual event platform and combined with a Snapbar photo booth.

Karina Factora
Karina Factora

Senior Manager

While hosting an internal event, it has been critically important that we ensure data privacy and that social media policies are observed and upheld by every attendee. We leveraged Direct Posts on a social media wall in the 6Connex VEP, and voilá: we were able to gather thoughts from our attendees without worrying about any concerns regarding a breach in privacy.

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How to create a social wall for your employer branding strategy

Collect content from hashtags, pages, mentions, and profiles

Aggregate content from specific hashtags, profiles, and pages. Choose which social media channels you want to get content from and select the posts you want to display on your hashtag wall using advanced moderation features.  

Choose from different social wall layouts

You can easily customize your social wall’s appearance using the Walls.io Style Editor. No tech skills are needed! Change the background, text, and tile border color with a few clicks. Your social wall will be fully responsive and will always look great.

Here you can see a demo social media wall we built for Walls.io

Real-time updates
Full moderation & custom branding
Easy embed on any website

Let employees tell your employer brand’s story

Collect and showcase their stories on your website or digital displays using a social wall.

Why brands should focus on employer branding

Source: Glassdoor1&2


Six ways to enhance your employer branding strategy using social walls

Make your employees feel included

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Create a digital bulletin board

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Show your employees some love

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Ask employees to share their thoughts about important topics

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Turn employees into brand ambassadors

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Create a Corporate Social Responsibility hub

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Foster a sense of community with a social wall

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Collect employee-generated content from endless sources and use it to make your employer brand stand out

Direct Posts logo

Direct Posts

Allow visitors to upload text and photos directly

X Logo

Keywords, hashtags, profiles & lists

Instagram logo

Instagram

Hashtags, business profiles

Facebook logo

Facebook

Pages, page mentions, albums

Youtube logo

YouTube

Keywords, profiles, playlists

TikTok logo

TikTok

Profiles

Mastodon Logo

Mastodon

Profiles, hashtags

RSS logo

RSS

RSS feeds

Flickr logo

Flickr

Keywords

Pinterest logo

Pinterest

Boards

Vimeo logo

Vimeo

Keywords

Reddit logo

Reddit

Keywords, subreddits

Tumbrl logo

Tumblr

Keywords, blogs

VKontakte logo

VKontakte

Hashtags, profiles

FAQs on Employer Branding

What is an employer brand?

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What is employer branding?

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Who does employer branding?

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What role do employees play in employer branding?

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How can my brand leverage employee-generated content for employer branding?

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Discover more Walls.io use cases

Social walls for brand social hubs

Display all your branded social media content on a social media hub. Mix it with posts from your happy customers and influencers to increase brand awareness and trust.

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Social walls for digital signage

Curate content from multiple social media platforms and show it off on a social media display. Integrate the social wall on your digital signage device for more interactive content.

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Social walls for hybrid events

Use a live event social wall at your event to connect with your audience and create a sense of community. Highlight speakers and workshops or sell ad space to your sponsors.

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Social walls for hashtag campaigns

Collect and display all social media content from your hashtag campaign in one place. Showcase the best posts, photos and videos from multiple social platforms on a live hashtag wall.

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Instagram social walls

Collect photos and videos from Instagram on an Instagram wall. Highlight the best posts on your company website or feature it on a display during your event.

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Private social wall for internal events and more

Use a private social wall for occasions that you don’t want to share with the public. Collect posts from your guests on a private social wall to create a unique experience.

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Social walls for internal communication

Showcase social media content that represents your company and its core values on an internal communication social wall. Connect with employees, attract new candidates and create a sense of community.

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X (Twitter) social wall

Aggregate content from Twitter accounts and hashtags on a X (Twitter) wall. It’s a great way to let the fantastic content you and your fans are creating shine.

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Social walls for virtual events

Offer an interactive and engaging experience by integrating a social wall into your virtual event set-up. Use a virtual event social wall to connect with your attendees and speakers, and make your event more engaging.

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Social wall photo booth

Add a virtual photo booth to your social wall and boost engagement at events with branded selfies. You can customize a virtual photo booth to fit your every need and embed it on your favorite event platform or website.

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Social walls for employer branding

Let employees tell your employer brand’s story. A social wall will help you present the best of your company to the world using a mix of brand and employee-generated content.

Learn more

UGC Platform

Amplify your brand’s story with a UGC platform. Create interactive and dynamic feeds that enhance events, websites, and digital marketing campaigns.

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